How can technology improve customer service?

Study for the NRF Customer Service Certification Exam. Get ready with flashcards and multiple choice questions. Each question offers hints and explanations. Prepare confidently for your certification!

Technology significantly enhances customer service by streamlining processes and providing instant access to information. This approach allows businesses to respond to customer inquiries more efficiently and effectively. With tools such as customer relationship management software, chatbots, and self-service portals, customers can quickly obtain the information they need, reducing wait times and improving overall satisfaction.

Additionally, these technologies can help automate repetitive tasks, freeing up customer service representatives to focus on more complex issues that require human intervention. As a result, customers receive quicker resolutions while companies can improve their operational efficiency. Overall, the use of technology in customer service is centered around enhancing the experience for both the customer and the service team.

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