What is an important step when fitting products to a customer?

Study for the NRF Customer Service Certification Exam. Get ready with flashcards and multiple choice questions. Each question offers hints and explanations. Prepare confidently for your certification!

An important step when fitting products to a customer is to ask questions to help her define the right fit. This approach is customer-focused and emphasizes the importance of understanding the customer's specific needs, preferences, and body type. By engaging in a dialogue with the customer, you can gather crucial information that will guide you in making the best recommendations for her. This not only builds rapport and trust but also increases the likelihood of customer satisfaction and repeat business.

Taking the time to ask questions allows you to tailor your suggestions to what will work best for the individual, rather than making assumptions based on your own experiences or preferences. This customer-centric method aligns well with the principles of excellent customer service, as it prioritizes the customer's unique situation and encourages a more informed decision-making process.

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