What should you do to match store services with customers?

To effectively match store services with customers, paying close attention to each customer's unique needs and interests is crucial. This individualized approach allows you to understand and respond to the specific preferences and requirements of each customer, enhancing their shopping experience. By recognizing that not all customers have the same needs, you can tailor your services accordingly, which leads to greater customer satisfaction and loyalty.

Offering discounts to every customer does not take into account their particular circumstances or what they value. It can lead to a perception that discounts are standard practice rather than special offers, potentially undermining the perceived value of both the service and the products.

Providing all services equally to all customers overlooks the diversity of customer needs. Different customers may require different services, and applying a one-size-fits-all approach can result in some customers feeling neglected or misserved.

Focusing only on the loudest customer can create an imbalance in service delivery. It can marginalize quieter customers who may have valid needs and interests but are not as vocal about them. By prioritizing every customer's unique needs, rather than just the most apparent ones, a more inclusive and effective service environment can be fostered.